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A moral view on social profiling An article on Klout& Co

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Interesting view on Klout and social profiling. Online influence is becoming a highly discussed topics. As marketers we usually don't look at the 'moral' aspects of scoring people.

https://www.socialmediaexplorer.com/digital-marketing/the-problems-with-social-profiling/
 

The Problems With Social Profiling | Social Media Explorer
Social profiling is an emerging, if scary, practice for marketers. Will it withstand mainstream acceptance and perhaps challenges in the courts?