Emer­gency Cash Tip #10: Web De­sign Work

In the pre­vi­ous sec­tion, we dis­cussed one type of web de­sign work that you can do to make emer­gency cash—namely, cre­at­ing sites for lo­cal busi­nesses and cre­at­ing lo­cal busi­ness directories.

In ad­di­tion to this, there are other ways that you can make emer­gency cash through web design.

Sell­ing Your Ser­vices as a Free­lance Web Designer

If you haven’t al­ready de­signed mul­ti­ple web sites, it’s prob­a­bly not a good idea to try to sell your­self as a high-end web designer.

How­ever, as long as you have a WYSIWYG ed­i­tor, know a lit­tle about In­ter­net mar­ket­ing, and are will­ing to work hard, you can ex­pect to earn a de­cent bounty from mid-to-low level web de­sign work.

Since I’ve gone over the gen­eral con­cept of free­lanc­ing sev­eral times al­ready, I won’t fo­cus on it too much here.

Again, look at sites like Elance.com, SitePoint.com, Guru.com, and oth­ers when try­ing to sell your web de­sign services.

Ad­di­tion­ally, re­mem­ber that it is vi­tal to have a port­fo­lio (per­haps one site with mul­ti­ple sub-do­­mains to show off var­i­ous styles and themes) and to avoid over­selling your skills.

Sell Site Re-De­signs to Companies

This is a lit­tle bit harder than do­ing typ­i­cal web de­sign work. In­stead of sim­ply sell­ing your ser­vices, get­ting site specs, and then per­form­ing the de­sign job, you will need to start this process by seek­ing out sites (and prefer­ably sites of lo­cal busi­nesses) that could ben­e­fit from a site-re-design.

Once you have lo­cated these sites, make a pitch to the busi­ness owner.

Of­fer to re­design the site, so that it is more func­tional, pro­vides more in­ter­ac­tive fea­tures for vis­i­tors, gen­er­ates more traf­fic, and ap­pears more pro­fes­sional and bet­ter-or­­ga­nized. When you be­gin this process, of­fer to do it for a very low price un­til you build up a cus­tomer base; and be­gin re­ceiv­ing some feedback.

An­other thing you should do is to of­fer to main­tain the site once it is re-designed.

This means that you would be on call to mon­i­tor down­time; and to make any changes needed.  This might seem like a has­sle, but it could be well worth it if you ac­cu­mu­late a large port­fo­lio of sites that re­quire very lit­tle main­te­nance. B

y charg­ing around $50/month for main­te­nance, you could reap a large and vir­tu­ally pas­sive in­come while only work­ing 10-15 hours per week.

Sum­mary

Free­lance web de­sign is an ex­cel­lent way to make emer­gency cash, even if you have only cre­ated one or two web­sites and know noth­ing about Flash, php, or even html.

The key is that you should work with a WYSIWYG ed­i­tor (and mas­ter it over time), fo­cus on work­ing with lo­cal busi­nesses, and sell the main­te­nance work as a pack­age. Ad­di­tion­ally, you should make an at­tempt to pitch your pro­posal over the phone.