Af­fil­i­ate Ar­ti­cle Mar­ket­ing 17 - Overview

In­tro­duc­tion to Af­fil­i­ate Ar­ti­cle Marketing

Ad­mit­tedly, af­fil­i­ate ar­ti­cle mar­ket­ing may sound like some­thing com­pli­cated, but on a very ba­sic level, it re­ally isn’t.

It’s pretty simple:

1. You want to make money promt­ing other peo­ple’s prod­ucts. For each pur­chase that hap­pens through your rec­om­men­da­tion, you’ll earn a commission.

2. You build a web site that pro­motes that af­fil­i­ate product.

3. You dis­trib­ute ar­ti­cles that bring vis­i­tors to your pro­mo­tional web site.

The one and only aim of that form of ar­ti­cle mar­ket­ing is to get vis­i­tors to visit your web­site through the back­link of a sub­mit­ted ar­ti­cle and then get them to buy an af­fil­i­ate prod­uct you promote.

That’s why I call it ‘af­fil­i­ate ar­ti­cle marketing’.

Of course, in or­der to suc­cess­fully do that, it isn’t enough to just sub­mit tons and tons of ar­ti­cles and then hope that peo­ple click the backlink.

True, if you went by the quan­tity over qual­ity ap­proach then you’d prob­a­bly end up get­ting a cou­ple of vis­i­tors here and there, but it would be more time con­sum­ing, and less ef­fec­tive, than go­ing about it the smart way.

Re­ally, the only rea­son that peo­ple tend to flop at af­fil­i­ate ar­ti­cle mar­ket­ing is sim­ply be­cause they don’t think it through from the get go.

So, in or­der to avoid go­ing through the same te­dious rig­ma­role, we’re go­ing to look at ar­ti­cle mar­ket­ing from the ground up; from the the­ory right down to the prac­tice. By do­ing so, you should end this eBook with a firm grasp of what you need to go out there and do, and how you can do it.

Ba­sic The­ory of Af­fil­i­ate Ar­ti­cle Marketing

“What do you think is in­volved in af­fil­i­ate ar­ti­cle mar­ket­ing?” If you were to pose that ques­tion to a group of be­gin­ners who are just start­ing out, 9 out of 10 will prob­a­bly say that it just in­volves sub­mit­ting ar­ti­cles to ar­ti­cle directories.

While that isn’t wrong, it is only part true.

Sub­mit­ting an ar­ti­cle to an ar­ti­cle di­rec­tory would get it on the in­ter­net. That part is what’s cor­rect. But, it won’t mean that the ar­ti­cle will ac­tu­ally get viewed, and it also won’t mean that peo­ple will click the backlink.

Ba­si­cally, you could end up with 1,000 ar­ti­cles that each get 1 view a day since no one can find the ar­ti­cle, and get­ting a to­tal of maybe only 10 click-throughs.

Which is why, the ba­sic ‘dum­mies’ the­ory of af­fil­i­ate ar­ti­cle mar­ket­ing is this:

1. Po­si­tion your ar­ti­cles where they can be found

2. Write head­lines that gain attention

3. Evoke in­ter­est in the ar­ti­cle body

4. Call to ac­tion in the re­source box

5. Get more vis­i­tors to visit your article

Chances are, un­less you’ve done ar­ti­cle mar­ket­ing be­fore, you prob­a­bly didn’t un­der­stand any of that.

In this 7 part se­ries on af­fil­i­ate ar­ti­cle mar­ket­ing we’ll a look at them one by one. The next in­stall­ment will show you how to po­si­tion your af­fil­i­ate mar­ket­ing ar­ti­cles where they can be found not only by ran­dom peo­ple - but by po­ten­tial buyers.