Archive
Secrets To Marketing Success UncoveredMarketing is everything when it comes to a product’s fate. As John Delavera talks in this article, he points out the secrets to success. It’s not enough to just have an average campaign. Understand what John says and soon enough, you would find customers getting hooked.
Selling Goods Online? Guess Who Your Best Friend Is?To sell goods online, your website has to make up for the store experience. Six steps help, from detailed descriptions and photos to live chat and returns.
SEO Cartoon: The Terrifying BS-EmitterSEO Trek - Our quest to boldy go where Google is going! In this episode our crew encounters a terrifying space anomaly. It defies the laws of physics and grammar!
SEO Guide 101: SEO Is Still Marketing And Marketing Is Still Driven By CreativityBeyond rankings and site health, SEO is marketing and needs creativity. How to attract, retain, convince and please customers with creative ideas.
SEO Link Building - Use Your Competitors To Get AheadUse your competitors' back links to find link building opportunities. Nine steps for competitor link analysis with tools like Open Site Explorer.
SEO Toolbar - A Must Have Tool For IMersHere's a powerful tool to SEO-analyze competing web sites and to research markets: Aaron Wall's SEO toolbar for Firefox. Without doubt a must have tool for internet marketers.
Seth Godin - How to make money onlineA pointer to a longer-than-most blog post by Seth Godin on how to make money online, one that moves you from illusion to reality and toward real value.
Sex, Crime And Vampires: What Will Readers Fall For Next?Book club tastes shift from vampire and fetish fiction back to crime thrillers, mysteries and romances. Why breaking into a publishing niche is hard.
Should this CEO be fired? Absolutely.HBO's co-president called the shift to internet TV a passing fad. Why that attitude repeats the music industry's mistake and what businesses can learn.
Signs And Symbols Can Sell When Other Efforts Fall FlatToday John introduces a marketing technique that's completely unheard of in our internet marketing niche. It taps into your customers deepest un-conscious patterns and conditioning, without them ever realizing it. Wouldn't you want to use such a powerful tool for yourself?
Size Doesn’t Matter With Email SecurityViruses, spam and infected attachments threaten business email of any size. How email security services filter every message before it reaches your server.
So You Want To Be An Entrepreneur?Five steps from idea to launch: solidify your idea, do market research, finalise your plan, market your business early and launch it with a party.
Social Media Crises Out Of Control? Infographic And Empirical StudiesTwo studies by Jeremiah Owyang and Christian Faller and an infographic show where social media crises start, what triggers them and why you need a plan.
Social Profiles To QR Codes: Modern Day Additions To Traditional Business CardsBusiness cards are still an effective marketing tool. Social media handles, QR codes and a link to an online business card make your cards even better.
Something to think about!A short reshared Google+ post with a word of encouragement for small businesses, passed on as something to think about. The full post was on Google+.
Split Testing Explained - What Is Split Testing?Split Testing Explained - What Is Split Testing? There's no reason to fear split testing, it's actually pretty simple, and most of the work is done automatically by split testing software. Here's a beginners article, read on if you have no idea what spit testing is...
Split Testing Your Way To Success!I’m not an expert on split testing. I’ve gotten better at it with practice, as will you. Here the ‘ol cliché is true: it ain’t rocket science. Anyone with a few basic tools and a solid understanding of the basics can increase his profits using split testing.
Starting A Successful Blog That Reflects Your BrandSix ways to make a business blog reflect your brand, from matching your website design and finding a niche to consistent posting and cross promotion.
Switching My Blog Comments To DisqusWhy this blog replaced WordPress comments with Disqus, which posts comments to Facebook and Twitter, and why Disqus was disabled after a theme change.
Switching To A New Wordpress ThemeA short notice that the blog is switching to a new WordPress theme. Some custom programming has to be redone, so please report problems with the tools.
Symbolism Is More Powerful Than You ThinkAdvertising always use words to relay messages. But sometimes, words are just not enough to tell people what you want them to know. In this guest article, John shows us the key to marketing success that we usually just put aside.
Tales From A GhosttownTales From A Ghosttown is a hashtag covering why Google Plus seems to be deserted. This post features Goo, the lonely ghost.
Tap Into Your Blogging Creativity When You're Stuck For IdeasFive ways to find blogging ideas when you're stuck: brainstorm, take a walk, share ideas with others, do a mindless task and release stress with laughter.
Targeted Website Traffic Generation That Works Long-termOkay, let’s get some things cleared here. What do you aim for when you start generating traffic? Be honest now. Hmm… Are you sure you’re working it right? Still not getting enough traffic and exhausting those you first found? Looks like you got your goals wrong. Let Willie Crawford share his experiences on how to build your dream traffic and actually keep them for real!
The 4 Benefits of Viral MarketingWhen it comes to traffic, nothing beats viral marketing. Find out all about the benefits a viral marketing campaign can bring to your business.
The 5 Most Effective Forms Of Inbound MarketingInbound marketing draws customers in at lower cost than outbound advertising. Five forms that work well together: SEO, content, social, email and video.
The 5 Pillars Of Web Site PromotionYour web site's traffic is in a coma? Here's help! What if you head a step by step concept for a super successful site promotion? The 5 pillars of web site promotion are all you'll ever need to make search engines and visitors fall in love with your site. Check out this article and boost your site's traffic through the roof.
The 7 Essential Elements Of Link BaitThe seven elements that successful link bait has in common: originality, relevance, usefulness, flattery, community, presentation and accessibility.
The Biggest Differences Between Online And Offline MarketingOnline and offline marketing differ most in reach, cost and conversion. Why a good small business campaign combines both in one marketing mix.
The Complete Guide To Facebook MarketingA guide to Facebook marketing for businesses: profile, fan page, groups and events, paid ads and their cost, natural promotion and the do's and don'ts.
The Evolution of the Blog: A Brief HistoryA timeline of blogging from Justin Hall's online diary in 1994 to Blogger, WordPress and Tumblr, and how blogs became a major part of online marketing.
The Facebook Surprise - Promotional Cover Images Now Allowed?Facebook lifted its ban on prices, contact details and calls to action in cover images. Text may still fill only 20% of the image, and a tool checks yours.
The Future Of Marketing Is In SMSText messages reach almost every demographic group. Figures from CTIA on mobile use and ways your business can use SMS marketing for deals and surveys.
The Importance Of Testing For CPS Affiliate MarketersWhy you should test a cost per sale affiliate offer before you promote it, which questions your research should answer and how to compare commission rates.
The Little Big Horn Strategy of Link BuildingA link building strategy for competitive niches: first earn links from adjacent markets with infographics, then get A-listers to share two expert roundups.
The Office Of The 21st CenturyWith fast internet and file sharing, the world is now your office. How working from home works and what employees and employers gain from remote work.
The Perfect Starting Point For Your Internet BusinessYou can build a lifestyle business by creating an internet business. But doing it wrong will cost you many years and tens of thousands of dollars.
The Power Of Emotion In The MarketplaceMarketing involves many aspects like strategy, target buyers, and expected revenues. But it takes more than just an average advertising campaign to make people buy a certain product. Here, John Delavera illustrates the key factor toward achieving your desired success.
The Price Of Internet Marketing SuccessWillie Crawford... John Delavera... What do these guys know that you don’t know? What makes them so successful and popular in the internet marketing world? Are you aiming to be like them? Well, we all do. Just about now, Willie Crawford wants to share what he knows about the real secret to internet marketing success.
The Reasons Why Average Marketing Campaigns FailWhy is it that some marketing campaigns exceed the average results so much that you can only stand in awe about the impact the campaign has? In this guest article John reveals 3 things to put into your campaign to achieve OUTSTANDING results.