Web 2.0 Mar­ket­ing – 77 Easy To Do Step By Step Ideas

There’s no way an in­ter­net busi­ness can ig­nore web 2.0 mar­ket­ing any longer. But since there are so many sites, and it’s just a small part of the big­ger pic­ture of your busi­ness, you might feel con­fused or overwhelmed.

What you prob­a­bly need is a sim­ple step by step plan to im­ple­ment web 2.0 mar­ket­ing to your business.

Well, you guessed it: here it is!

If you fol­low through with this sim­ple step by step plan, you’ll achieve a pres­ence in the web 2.0 sphere that very few of your com­peti­tors can match.

The rise of web 2.0 has trans­formed in­ter­net busi­ness as we once knew it.

In the past, busi­ness own­ers were lim­ited in

  • how they in­ter­acted with customers,
  • how they col­lected in­for­ma­tion about them,
  • and how they mar­keted new prod­ucts and ser­vices to them.

To­day, these stric­tures have been re­moved, per­mit­ting busi­ness own­ers to gather in­for­ma­tion, learn, and re­spond much faster than ever before.

It has also trans­formed the in­ter­net busi­ness land­scape in an­other way:

by cre­at­ing a rift be­tween those who know how to nav­i­gate web 2.0 sites and ser­vices; and those who do not.

Those who don’t know how to use web 2.0 ser­vices may find them­selves on the de­fen­sive constantly—doing any­thing to re­tain customers—even if they had a suc­cess­ful busi­ness model only years ago.

Those who feel com­fort­able with web 2.0 may now find them­selves at a sig­nif­i­cant advantage.

Whether you’re cur­rently us­ing web 2.0 to pro­mote your in­ter­net busi­ness or are think­ing about do­ing so, it is im­por­tant for you to un­der­stand how to do it correctly.

No mat­ter whether you’re in­ex­pe­ri­enced or a vet­eran so­cial mar­keter, if you don’t have the right in­for­ma­tion, it can be easy to botch a mar­ket­ing cam­paign or sim­ply run out of ideas.

For­tu­nately for you, this blog post se­ries was de­signed for peo­ple in your ex­act po­si­tion: those who know that web 2.0 is an im­por­tant part of do­ing busi­ness to­day; and who want to learn how to use it correctly.

In the rest of this blog post se­ries, I’m go­ing to pro­vide you with 77 easy top tips that you can use

  • to in­te­grate web 2.0 into your in­ter­net business,
  • to mar­ket your products,
  • to find new customers,
  • to man­age ex­ist­ing cus­tomers and ex­tract in­for­ma­tion from them.

They are stand-alone tips. You can do them step by step from start to fin­ish, or you can just do a few of them.

Web 2.0 Mar­ket­ing Tip #1: Con­sis­tent Web 2.0 Iden­tity is Key

Web 2.0 Mar­ket­ing Tip #2: Keep Your Web 2.0 Mes­sage Simple

Web 2.0 Mar­ket­ing Tip #3: Twit­ter Pro­file Tweet

Web 2.0 Mar­ket­ing Tip #4: Face­book Fan Page for Success

Web 2.0 Mar­ket­ing Tip #5: Track­ing Your Twit­ter Results

Web 2.0 Mar­ket­ing Tip #6: It Is All about So­cial Capital

Web 2.0 Mar­ket­ing Tip #7: Us­ing the Twit­ter Search En­gine to Find New Followers

Web 2.0 Mar­ket­ing Tip #8: Use Twit­ter for Mar­ket Research

Web 2.0 Mar­ket­ing Tip #9: Earn In­stant Cred­i­bil­ity and Ex­pert Sta­tus through YouTube

Web 2.0 Mar­ket­ing Tip #10: Get A Pro­file at LinkedIn.com

Web 2.0 Mar­ket­ing Tip #11: Put a Photo in All Your So­cial Net­work­ing Site Profiles

Web 2.0 Mar­ket­ing Tip #12: Get Loyal Fol­low­ers by Post­ing Use­ful Information

Web 2.0 Mar­ket­ing Tip #13: Pro­mote Your In­ter­net Busi­ness through Blog Commenting

Web 2.0 Mar­ket­ing Tip #14: En­cour­age Your Cus­tomers and Sub­scribers to Visit Your Face­book Fan Page

Web 2.0 Mar­ket­ing Tip #15: Trust Your Own In­tu­ition and Experience

Web 2.0 Mar­ket­ing Tip #16: LinkedIn.com Reviews

Web 2.0 Mar­ket­ing Tip #17: In­te­grate Your Web 2.0 Mar­ket­ing Ef­forts with Every­thing Else

Web 2.0 Mar­ket­ing Tip #18: Use Fo­rums for Traf­fic and Networking

Web 2.0 Mar­ket­ing Tip #19: Con­nect to In­flu­en­tial People

Web 2.0 Mar­ket­ing Tip #20: Web 2.0 Mar­ket­ing is Still Marketing

Web 2.0 Mar­ket­ing Tip #21: Go­ing Af­ter Niche Networks

Web 2.0 Mar­ket­ing Tip #22: Power of Twit­ter and Face­book Combined

Web 2.0 Mar­ket­ing Tip #23: Get Closer to Fans with Your Face­book Fan Page

Web 2.0 Mar­ket­ing Tip #24: Make Read­ers Your Face­book and Twit­ter Advertisers

Web 2.0 Mar­ket­ing Tip #25: Cour­tesy Is a Must

Web 2.0 Mar­ket­ing Tip #26: The Need for Conversations

Web 2.0 Mar­ket­ing Tip #27: Give Free­dom with Your Face­book Fan Page

Web 2.0 Mar­ket­ing Tip #28: Build Your Rep­u­ta­tion with Charities

Web 2.0 Mar­ket­ing Tip #29: How to Make An­gry Cus­tomers Love You

Web 2.0 Mar­ket­ing Tip #30: Har­mony be­tween Per­sonal and Busi­ness Time

Web 2.0 Mar­ket­ing Tip #31: Keep It Pri­vate but It Keep It Real

Web 2.0 Mar­ket­ing Tip #32: Con­quer Your Fears

Web 2.0 Mar­ket­ing Tip #33: Quickie Posts with Tumblr

Web 2.0 Mar­ket­ing Tip #34: Twit­ter Feeds on Your Homepage

Web 2.0 Mar­ket­ing Tip #35: Cre­ate Longer Tweets with Tumblr

Web 2.0 Mar­ket­ing Tip #36: Tum­blr vs. the World

Web 2.0 Mar­ket­ing Tip #37: The Per­fect Tum­blr Theme

Web 2.0 Mar­ket­ing Tip #38: Tum­blr Al­ter­na­tives to Discover

Web 2.0 Mar­ket­ing Tip #39: Last.fm Your Mu­sic Network

Web 2.0 Mar­ket­ing Tip #40: Se­duc­tion Tip for Get­ting Face­book Fans

Web 2.0 Mar­ket­ing Tip #41: Get­ting Face­book Cus­tomers with Your Mail­ing List

Web 2.0 Mar­ket­ing Tip #42: Easy Way to Get More Face­book Fans

Web 2.0 Mar­ket­ing Tip #43: Email to Twitter

Web 2.0 Mar­ket­ing Tip #44: Spread­ing the Word with RSS Feeds

Web 2.0 Mar­ket­ing Tip #45: Short RSS Feeds that Get Read­ers Hooked

Web 2.0 Mar­ket­ing Tip #46: Vi­tal Use of The „Find Us” Box

Web 2.0 Mar­ket­ing Tip #47: Dis­qus and Tum­blr for the Win

Web 2.0 Mar­ket­ing Tip #48: Give Iden­tity with Disqus

Web 2.0 Mar­ket­ing Tip #49: Mak­ing a Mon­ey­mak­ing Forum

Web 2.0 Mar­ket­ing Tip #50: Go and Multiply

Web 2.0 Mar­ket­ing Tip #51: Start Reap­ing Prof­its from Forums

Web 2.0 Mar­ket­ing Tip #52: Cre­at­ing a New Sen­sa­tional So­cial Network

Web 2.0 Mar­ket­ing Tip #53: Draw in Members

Web 2.0 Mar­ket­ing Tip #54: Turn So­cial Net­works into Money Generators

Web 2.0 Mar­ket­ing Tip #55: Use Twit­ter to Sell Your Products

Web 2.0 Mar­ket­ing Tip #56: Cre­ate a Firesale

Web 2.0 Mar­ket­ing Tip #57: List Build­ing with Twitter

Web 2.0 Mar­ket­ing Tip #58: Cre­at­ing a Word­Press Blog

Web 2.0 Mar­ket­ing Tip #59: Up­date Cus­tomers with a Face­book Fan Page