Web 2.0 Mar­ket­ing Tip #16: Use LinkedIn.com Cus­tomer Re­views For Bet­ter Rank­ing And Traffic

LinkedIn is a pop­u­lar so­cial net­work for pro­fes­sion­als. It is where you can es­tab­lish your cred­i­bil­ity and present your busi­ness as well as your of­fers. While a lot of mar­keters sim­ply uses it for pre­sent­ing their busi­ness pro­files, you have to know that you can ac­tu­ally use it to gen­er­ate or­ganic search en­gine traf­fic for your business.

Us­ing LinkedIn for Web Traf­fic Generation

How can you use LinkedIn to get more or­ganic web traffic?

Sim­ple. By get­ting your cus­tomers to give you a pos­i­tive re­view on LinkedIn. 

With each pos­i­tive re­view, your profile’s search en­gine rank­ing po­si­tion will im­prove. And as you al­ready know, get­ting bet­ter rank­ings for your pro­file will give you a lot of ben­e­fits. Two of the most im­por­tant ben­e­fits you’ll get are the following:

1) It will send more peo­ple look­ing for prod­ucts or ser­vices in your niche to your LinkedIn profile.

2) It will get more peo­ple to find your web­site through your LinkedIn profile.

In ei­ther case, you have the po­ten­tial to cap­ture a great deal of ex­tra traf­fic from in­di­vid­u­als who are highly-tar­geted and who are in­ter­ested in pur­chas­ing a prod­uct or ser­vice in your niche from the get-go.

Next step for you: 

Now that you know how use­ful your LinkedIn pro­file can e, you should be­gin col­lect­ing pos­i­tive re­view. Start by send­ing an email to your cus­tomers and ask them to re­view your busi­ness on your LinkedIn pro­file. If you have a phys­i­cal store, you can talk to them di­rectly, or you can choose to give them a call.