Web 2.0 Mar­ket­ing Tip #47: Dis­qus and Tum­blr for the Win

Search en­gines love blogs, and a lot of peo­ple love to cre­ate and read oth­ers’ blogs. How­ever, one thing that turns off peo­ple is the fact that a lot of blogs re­quest them to sign up just to al­low them to com­ment. Sure, this move will guar­an­tee that your blog is se­cured. How­ever, for a reg­u­lar blog reader, this will be taken as a waste of time.

Do you have a Tum­blr ac­count? Tum­blr is a very pop­u­lar pub­lish­ing plat­form to­day and is also a good mar­ket­ing plat­form you can use. If you have thought or are al­ready us­ing it for mar­ket­ing, then you have to know how use­ful com­ments are as well as how ben­e­fi­cial us­ing third-party com­ment­ing sys­tems like Dis­qus can be.

Tum­blr and Disqus

Tum­blr is a fa­vorite blog­ging plat­form to­day as it is easy to cus­tomize, user-friendly, and al­lows for shar­ing just about any type of me­dia. If you are a Tum­blr user and are think­ing of a great way to en­cour­age your blog fol­low­ers to com­ment and re­post your posts, then you should con­sider us­ing Disqus.

How does Dis­qus work with Tumblr?

Sim­ple. In­stead of re­quir­ing a Tum­blr ac­count for some­one to com­ment, you can just con­fig­ure your ac­count to use Dis­qus’s com­ment­ing sys­tem. With Dis­qus on, your blog fol­low­ers  can lo­gin and com­ment us­ing ac­counts for which they al­ready have profiles.

For in­stance, if your vis­i­tors al­ready have Face­book or Twit­ter ac­counts, they can lo­gin us­ing their ac­count user­name and pass­words for those sites in­stead of cre­at­ing a Tum­blr ac­count (if they don’t have one yet). They can then post com­ments that are linked with their so­cial net­work iden­ti­ties. The great thing about this is that if they don’t want to be iden­ti­fied, they can opt to post com­ments as guests.